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As a social media marketer you are doing everything to make your life easier and still not getting the desired results. Well, help is at hand, with this guide to social media analytics tools. Social Networking has become an important part of Digital Marketing in 2017. Most modern-day brands and organizations believe that it creates a connection between their brand and the audience. With so much pressure while working on Social Media marketing, one cannot afford to not take advantage of free help. Thus, we present Five Free Social Media Analytics Tools You Need in 2017 Google Analytics – We kick off our list with Google Analytics; a tool that is most used by many   indian social networking site   managers and marketing experts. It tells you great bit about performance of your website, as well as the content that gains most traffic. Add Google Webmaster Tools to it and you will be able to track keywords about your site, the number and quality of b...

Over the past one decade a statement has become common in online world. Social Media is killing email – say the pundits of internet marketing who have been a witness to major changes in its form and usage. Gone are the days when people used to write emails to each other. It was then considered to be the ‘ modern form of letter writing’ . But within a few years all that changed. Global   social networking websites   such Facebook, LinkedIn, Sabakuch have almost eliminated the need for emails. Reasons Behind the “Killing” of E-Mail –  Emails are now mostly restricted for signing up on social sites or for office letters/applications. They have quite severely reduced in usage in informal conversations. Some of the factors behind the alleged ‘’killing of email’’ such as – longer time to write and send, spam messages in inbox, phishing and other viruses – are rather slowly taking people away from it. The Case of E-Mail Marketing Email Marketing utilize...